Hitesh Lakhyani_Pharmacy
Hitesh Lakhyani_Pharmacy

Order Picker App

Designed a mobile Order Picker App to help Tata 1mg store staff quickly pick, pack, and fulfill online orders for 8–30 min hyperlocal deliveries.

SaaS

Quick commerce

Project Overview

Designing an Order Picker App to Power Tata 1mg’s Hyperlocal Fulfillment Across 500+ Stores and Warehouses in India

As Tata 1mg stepped into quick commerce, the goal was ambitious—deliver healthcare essentials within 8–30 minutes across India. With 150+ stores already live and 500+ on the horizon, each outlet is being transformed into a dark store to enable hyperlocal fulfillment. I designed the Order Picker App to empower store staff with a fast, accurate, and intuitive picking experience—streamlining operations and bringing Tata 1mg’s quick delivery vision to life.

Identified Problems

As Tata 1mg expands its quick commerce operations, retail stores are now fulfilling both walk-in customer purchases and online orders. However, inefficiencies in the picking process are leading to delays in order fulfillment.

  1. High Order Processing Time (TAT)
    The 80% online order processing TAT is currently 9 minutes, whereas competitors like Blinkit, Instamart, and Zepto operate at 2 minutes. Given the complexity of medicines, our target is 3-4 minutes.

  2. Inefficient Picking Process
    Pickers retrieve items one by one, leading to unnecessary back-and-forth movement. If a quantity is missed, they have to return to the shelf, increasing processing time. Additionally, pickers rely on memory or repeatedly check the computer, further slowing down the process.

  3. Store Layout & Memory-Based Picking
    In some stores, online orders are processed in the basement, while retail orders are handled on the ground floor, causing delays as pickers move between floors.

Hitesh Lakhyani_Research and interview

Design Strategies Implemented

  1. Extending POS to Mobile Instead of Building a New App
    We extended the existing POS system to mobile as a new module. This approach reduced adoption friction and aligned with Tata 1mg’s vision for a multi-device POS ecosystem.

  2. Seamless Order Assignment with Online/Offline Mode
    A toggle was introduced to switch between online and offline modes, allowing users to mark themselves unavailable when on breaks. This ensured that orders were automatically reassigned to active pickers, preventing fulfillment delays.

  3. Instant Order Notifications with Sound & Dialog Alerts
    Since pickers often missed notifications while assisting walk-in customers, we implemented a unique sound alert for new orders. This ensured immediate visibility and action, reducing order delays.

  4. Prioritizing One Order at a Time
    To eliminate cognitive overload, we designed the system to highlight only one active order at a time, automatically prioritizing based on business logic. This prevented pickers from manually deciding which order to fulfill first.

  5. Visual-First UI for Faster Information Processing
    On-ground observations revealed that pickers scan visually rather than reading textual information. Based on this insight, we redesigned the UI with larger images and a scannable layout, allowing users to process information in seconds.

  6. Multi-Item Scanning for Faster Picking
    To streamline the picking process, we introduced a multi-item scanning feature that allows pickers to scan SKUs simply by pointing their mobile camera at QR codes, reducing scanning time to less than 2 seconds per item.

  7. Invoice Link & QR Code for Seamless Printing
    Since many stores lack Bluetooth printers, we enabled invoice generation via QR codes and invoice links. Pickers can scan the code using an infrared scanner or copy the link to a desktop for easy printing.

Hitesh Lakhyani_Picking app design

Results

  1. Significant Reduction in Order Processing Time
    Order Processing TAT was reduced from 9 minutes to 5 minutes in less than a month, bringing us closer to the 3-4 minute target.

  2. Quick Adoption Without Disrupting Store Workflows
    Since the solution was an extension of the existing POS, store staff adapted quickly without needing additional training or workflow changes.

  3. Enhanced Accuracy, Efficiency & Staff Experience
    The visual-first UI, multi-item scanning, and automated prioritization minimized errors, improved efficiency, and made the picking process smoother and faster for store employees.

Collaborators

Built with Brilliant Minds

Acknowledging the designers who turned vision into impact — meet the people who made it possible.

Yash's profile

More Works

FAQ

01

What makes your design process unique?

02

Have you worked on MVPs or 0-to-1 product journeys?

03

What is your design process like from research to handoff?

04

How do you handle tight deadlines or scope changes in a project?

05

How do you handle design critiques or conflicting feedback?

Hitesh Lakhyani_Pharmacy
Hitesh Lakhyani_Pharmacy

Order Picker App

Designed a mobile Order Picker App to help Tata 1mg store staff quickly pick, pack, and fulfill online orders for 8–30 min hyperlocal deliveries.

SaaS

Quick commerce

Project Overview

Designing an Order Picker App to Power Tata 1mg’s Hyperlocal Fulfillment Across 500+ Stores and Warehouses in India

As Tata 1mg stepped into quick commerce, the goal was ambitious—deliver healthcare essentials within 8–30 minutes across India. With 150+ stores already live and 500+ on the horizon, each outlet is being transformed into a dark store to enable hyperlocal fulfillment. I designed the Order Picker App to empower store staff with a fast, accurate, and intuitive picking experience—streamlining operations and bringing Tata 1mg’s quick delivery vision to life.

Identified Problems

As Tata 1mg expands its quick commerce operations, retail stores are now fulfilling both walk-in customer purchases and online orders. However, inefficiencies in the picking process are leading to delays in order fulfillment.

  1. High Order Processing Time (TAT)
    The 80% online order processing TAT is currently 9 minutes, whereas competitors like Blinkit, Instamart, and Zepto operate at 2 minutes. Given the complexity of medicines, our target is 3-4 minutes.

  2. Inefficient Picking Process
    Pickers retrieve items one by one, leading to unnecessary back-and-forth movement. If a quantity is missed, they have to return to the shelf, increasing processing time. Additionally, pickers rely on memory or repeatedly check the computer, further slowing down the process.

  3. Store Layout & Memory-Based Picking
    In some stores, online orders are processed in the basement, while retail orders are handled on the ground floor, causing delays as pickers move between floors.

Hitesh Lakhyani_Research and interview

Design Strategies Implemented

  1. Extending POS to Mobile Instead of Building a New App
    We extended the existing POS system to mobile as a new module. This approach reduced adoption friction and aligned with Tata 1mg’s vision for a multi-device POS ecosystem.

  2. Seamless Order Assignment with Online/Offline Mode
    A toggle was introduced to switch between online and offline modes, allowing users to mark themselves unavailable when on breaks. This ensured that orders were automatically reassigned to active pickers, preventing fulfillment delays.

  3. Instant Order Notifications with Sound & Dialog Alerts
    Since pickers often missed notifications while assisting walk-in customers, we implemented a unique sound alert for new orders. This ensured immediate visibility and action, reducing order delays.

  4. Prioritizing One Order at a Time
    To eliminate cognitive overload, we designed the system to highlight only one active order at a time, automatically prioritizing based on business logic. This prevented pickers from manually deciding which order to fulfill first.

  5. Visual-First UI for Faster Information Processing
    On-ground observations revealed that pickers scan visually rather than reading textual information. Based on this insight, we redesigned the UI with larger images and a scannable layout, allowing users to process information in seconds.

  6. Multi-Item Scanning for Faster Picking
    To streamline the picking process, we introduced a multi-item scanning feature that allows pickers to scan SKUs simply by pointing their mobile camera at QR codes, reducing scanning time to less than 2 seconds per item.

  7. Invoice Link & QR Code for Seamless Printing
    Since many stores lack Bluetooth printers, we enabled invoice generation via QR codes and invoice links. Pickers can scan the code using an infrared scanner or copy the link to a desktop for easy printing.

Hitesh Lakhyani_Picking app design

Results

  1. Significant Reduction in Order Processing Time
    Order Processing TAT was reduced from 9 minutes to 5 minutes in less than a month, bringing us closer to the 3-4 minute target.

  2. Quick Adoption Without Disrupting Store Workflows
    Since the solution was an extension of the existing POS, store staff adapted quickly without needing additional training or workflow changes.

  3. Enhanced Accuracy, Efficiency & Staff Experience
    The visual-first UI, multi-item scanning, and automated prioritization minimized errors, improved efficiency, and made the picking process smoother and faster for store employees.

Collaborators

Built with Brilliant Minds

Acknowledging the designers who turned vision into impact — meet the people who made it possible.

Yash's profile

More Works

FAQ

01

What makes your design process unique?

02

Have you worked on MVPs or 0-to-1 product journeys?

03

What is your design process like from research to handoff?

04

How do you handle tight deadlines or scope changes in a project?

05

How do you handle design critiques or conflicting feedback?

Hitesh Lakhyani_Pharmacy
Hitesh Lakhyani_Pharmacy

Order Picker App

Designed a mobile Order Picker App to help Tata 1mg store staff quickly pick, pack, and fulfill online orders for 8–30 min hyperlocal deliveries.

SaaS

Quick commerce

Project Overview

Designing an Order Picker App to Power Tata 1mg’s Hyperlocal Fulfillment Across 500+ Stores and Warehouses in India

As Tata 1mg stepped into quick commerce, the goal was ambitious—deliver healthcare essentials within 8–30 minutes across India. With 150+ stores already live and 500+ on the horizon, each outlet is being transformed into a dark store to enable hyperlocal fulfillment. I designed the Order Picker App to empower store staff with a fast, accurate, and intuitive picking experience—streamlining operations and bringing Tata 1mg’s quick delivery vision to life.

Identified Problems

As Tata 1mg expands its quick commerce operations, retail stores are now fulfilling both walk-in customer purchases and online orders. However, inefficiencies in the picking process are leading to delays in order fulfillment.

  1. High Order Processing Time (TAT)
    The 80% online order processing TAT is currently 9 minutes, whereas competitors like Blinkit, Instamart, and Zepto operate at 2 minutes. Given the complexity of medicines, our target is 3-4 minutes.

  2. Inefficient Picking Process
    Pickers retrieve items one by one, leading to unnecessary back-and-forth movement. If a quantity is missed, they have to return to the shelf, increasing processing time. Additionally, pickers rely on memory or repeatedly check the computer, further slowing down the process.

  3. Store Layout & Memory-Based Picking
    In some stores, online orders are processed in the basement, while retail orders are handled on the ground floor, causing delays as pickers move between floors.

Hitesh Lakhyani_Research and interview

Design Strategies Implemented

  1. Extending POS to Mobile Instead of Building a New App
    We extended the existing POS system to mobile as a new module. This approach reduced adoption friction and aligned with Tata 1mg’s vision for a multi-device POS ecosystem.

  2. Seamless Order Assignment with Online/Offline Mode
    A toggle was introduced to switch between online and offline modes, allowing users to mark themselves unavailable when on breaks. This ensured that orders were automatically reassigned to active pickers, preventing fulfillment delays.

  3. Instant Order Notifications with Sound & Dialog Alerts
    Since pickers often missed notifications while assisting walk-in customers, we implemented a unique sound alert for new orders. This ensured immediate visibility and action, reducing order delays.

  4. Prioritizing One Order at a Time
    To eliminate cognitive overload, we designed the system to highlight only one active order at a time, automatically prioritizing based on business logic. This prevented pickers from manually deciding which order to fulfill first.

  5. Visual-First UI for Faster Information Processing
    On-ground observations revealed that pickers scan visually rather than reading textual information. Based on this insight, we redesigned the UI with larger images and a scannable layout, allowing users to process information in seconds.

  6. Multi-Item Scanning for Faster Picking
    To streamline the picking process, we introduced a multi-item scanning feature that allows pickers to scan SKUs simply by pointing their mobile camera at QR codes, reducing scanning time to less than 2 seconds per item.

  7. Invoice Link & QR Code for Seamless Printing
    Since many stores lack Bluetooth printers, we enabled invoice generation via QR codes and invoice links. Pickers can scan the code using an infrared scanner or copy the link to a desktop for easy printing.

Hitesh Lakhyani_Picking app design

Results

  1. Significant Reduction in Order Processing Time
    Order Processing TAT was reduced from 9 minutes to 5 minutes in less than a month, bringing us closer to the 3-4 minute target.

  2. Quick Adoption Without Disrupting Store Workflows
    Since the solution was an extension of the existing POS, store staff adapted quickly without needing additional training or workflow changes.

  3. Enhanced Accuracy, Efficiency & Staff Experience
    The visual-first UI, multi-item scanning, and automated prioritization minimized errors, improved efficiency, and made the picking process smoother and faster for store employees.

Collaborators

Built with Brilliant Minds

Acknowledging the designers who turned vision into impact — meet the people who made it possible.

Yash's profile

More Works

FAQ

What makes your design process unique?

Have you worked on MVPs or 0-to-1 product journeys?

What is your design process like from research to handoff?

How do you handle tight deadlines or scope changes in a project?

How do you handle design critiques or conflicting feedback?